Showing posts with label PR. Show all posts
Showing posts with label PR. Show all posts

26 September 2016

My Magical Trip to Hawai'i...



Aloha from Hawai'i my friends.
I am here in Hawai'i because I am working at the IUCN World Conservation Congress. This is a 9.000 person strong event; with conservation hero's such as Jane Goodall, journalism guru Thomas Freedman, Government monarchs such as Sally Jewell (Secretary of the Interior of the USA), celebrity sweethearts such as Alison Sudal (who is appearing in the next Harry Potter film!), and lastly: literal royalty; HSH Prince Albert II of Monaco.
And would you believe I'm working with them all!?

I love PR. PR means dealing with VIPS. I typically dislike VIP's for I have come across one too many narcissistic airheads, AND it's a dark manipulative part of the industry... But in this context... I've loved working with VIP's!! It's been amazing helping the do-gooders (just like myself), do good... but with much much more influence than I could ever dream of! Like humble Ali, whom my family and I have grown so so fond of, is committed to being the IUCN's goodwill ambassador (even if that means standing up on a stage and in front of so many people even though someone accidentally stole her speech!). 


Or generous Jack Johnson! Who gave a free concert at the opening party to attract crowds from far and wide! Rock on!

Or the icon that is Dame Jane Goodall. A woman who challenged taboos, on top being a woman disagreeing with the predominantly male scientific community in a time when that wasn't as acceptable as it was today. The few minutes I spent conversing with impacted me so heavily through the contagious love and admiration in which she spoke of nature. A truly magical kind of VIP influence. I have really been taken by all these people and done some thinking this summer.. and have decided that it's time to begin merging my two passions: nature conservation and Fashion PR.
How? If I can finish my degree having gained the knowledge of how to manipulate people into senselessly splashing money over items to build an image of themselves (through trends that come and go) solely because of strong branding... I can apply that towards nature conservation!

EXAMPLE: Every single electrical car was as ugly as can be (sorry Prius, but ew.); but as soon as real life Tony Stark: Elon Musk stepped in... and amplified that technology and made it sexy, sold it as luxury to rack in the money, and is soon coming out with cheaper models... the world has reached a pivotal breakthrough! The right business model to create something green that's sexy.
If that makes sense..

This is where PR is needed and this is where I am committed to make a change: I am going to make nature conservation sexy. I will make loving and cherishing this planet, the pivotal sexy image we all desire.

Without further ado; (VIDEO COMING SOON) check out my artsy photo's of Hawaii through my new pain-in-the-ass but gorgeous-when-you-get-it-right 50mm lens!




















3 July 2016

Sketch


As a PR (which is what I'm studying to become at university), it is typical of our practice to take clients out to lavishly expensive and trendy restaurants, to shmooze them (with extra ooze) so they will want to hear about our product or accept collaborating with us etc.

Lets be frank, you are more likely to hop into bed with a young man if he took you to a restaurant than an OFFICE MEETING ROOM.
How un-sexy is that? How do the corporate people do it?

Us ladies in fashion PR, just like Samantha from Sex and the City and Edina in Absolutely Fabulous, have built our industry around doing business.. in style. 
That is a glass of wine in one hand, and a contract in the other. 

One of the hottest hubs for shmoozers and shmoozee's is Sketch. 
A Mayfair based, 2 Michelin Star, impossible-to-get-a-booking restaurant. 
In pink.

Fashionably fittingly as well: Sketch used to be Christian Dior's Atelier...

So my two good friends and fellow PR students; Sache and Dina, graciously took on the burden of a little homework, and dined there with me.

Below is our day!


It was very dimly lit (probably to help the PR's get their clients to not-read-but-sign a contact handing over their soul. You know. The usual.)






This kind of strange artwork covered the walls!



A Very Lemonade Beyonce-esque Chair: the girls and I decided.



Mixing old and new.. (don't know who that chick is smiling though.)



There was an open door to intermix the the outdoors and indoors theme further.



Sache got given a napkin with the waiters number on it and was deciding whether to call or not.


Kidding they all came with it. Cute idea though, right?


ONE CAN ONLY APPRECIATE THE TERM 'BOTTOMLESS' WHEN ONE HAS HAD 'BOTTOMLESS'
No I'm not talking about me. (Because we all know my butt is amazing.)
I mean that when you finish your pot of tea, cake, scone: you name it! 
YOU GET A REFILL. FREE.

But a fancy re-fill. Not like a McDonalds refill. A Michelin Star Restaurant refill.



The bathroom is the weirdest part. (see confusion on Sache's Face)


It's like in Godzilla when the human sized eggs were hatching. 
Except instead of human-sized-reptiles; It's relieved-humans.


Me being really silly:







Dina laughing at me.




An ever so fashionable exit!


(That means play in french)

Overall: a great day! Considering we are students: heads up, it's expensive! 
But going to the tea lounge (the one we sat in) is less expensive, and you can visit the iconic pink tea room as often as you'd like!


..and after our expensive fancy lunch: we went back home, got changed into sweatpants, and watched Game of Thrones!
Just like the bottom dwelling geeks we really are!!

Comments!